Product Design Manager


Chelsea is a product design manager at Oculus / Facebook AR/VR leading the team defining the future of work and productivity.

Klukas is also a founder of two wearable technology startups (MakeFashion and Lumen Couture) that brings high tech and high fashion to the runway. Her “Lumen Couture” projector hat, a hat that includes real-time projection mapping and visual inputs to display video on a dress, has gained international attention as the first of its kind.

Prior to Facebook, Klukas was a UX design manager at Amazon focused on social consumer innovation products including Amazon Spark and Echo Look. Before Amazon she was the creative director of BeauCoo, a social shopping startup that helped women find clothes that fit, and design lead at Poynt, a cross-platform location-based app with 20M users that pioneered augmented reality features in the early days of iOS.

Early-career I worked as a visual/web designer in telecom and at agencies, and ran a freelance design business (Chelsea Klukas Creative) for 7 years. I’m a published writer on tech and creativity and have contributed to the Calgary Herald, Edmonton Journal and FashNerd.

Did you come here looking to buy, rent, or book Fashion Technology garments?

Jump to my wearable technology fashion design website (Lumen Couture) here.

Quick Facts:

I’m currently a Product Design Manager at Oculus, based in Seattle.

I’m a keynote speaker who presents regularly on the future of design careers, and the future of fashion. Full list of speaking engagements.

I recently received my Doctorate of Fine Arts h.c. at Watkins College in 2019 and hold three patents.

Previously, I was the UX Manager for “Social UX” within Amazon’s Engagement Design Group, shipping products including Amazon Spark and Echo Look.

Before that, I was the Creative Director for a BeauCoo, a women’s fashion social network aimed at solving fit and sizing issues for all body types.

I co-founded and am the Chief Creative Officer for MakeFashion, a wearable tech nonprofit that brings technology and high fashion to the runway. I’ve branched out to design my own ready-to-wear FashionTech line inspired by the runway.

In Calgary I was a director of Digital Alberta, a board member of Swallow-a-Bicycle Theatre Company, and contributed as a designer and brand manager for a number of nonprofit arts organizations. As a result, I was awarded with ACAD’s 2016 Community Service Alumni Award.


Product Design Manager at Oculus.
Product Design Manager at Facebook.
Manager, UX/Design, Engagement Design Group, for the world’s largest retailer.
Co-Founder of Runway Wearable Technology Nonprofit
Creative Director for Social Shopping Startup
UX Design and Marketing Design Lead for Location-Based Service App

Keynote Speaking

As a tenured speaker with experience addressing audiences of 1000+, I am available for bookings into 2020. I tailor each talk specifically to the audience and event, with a focus on how emerging topics including wearables, AR/VR, voice, artificial intelligence, and machine learning are changing our world and the tools and processes designers use today.

As an serial tech entrepreneur and design leader who started my journey as a fine artist, I have firsthand experience of inventing, building, and shopping products with compelling case studies to reference.

Full list of speaking engagements below.


Lumen Couture 2.0
A dress with real-time projection mapped video.
Super Awards Bonus Bot
A twitter bot built for the gamification of everything.
Wearable Tech Bot
A twitter bot built to predict the future.
Sketches and doodles for fun and profit.
Lumen Couture 
Self-contained projector wearable technology.
Fiber Optic Fashiontech 
Fiber optic lighting integrated into wearables.

In The Media

Artist of the Week: Chelsea Klukas
Seattle Refined | Gyna Wynkoop | April 6, 2019
First Evening Fashion Tech Wear Collection Launched By Chelsea Klukas
FashNerd | Muchaneta Kapfunde | Feb 18, 2019
Fashioning the Future With: Chelsea Klukas
Style Engineers Worldwide | Kristen O. Bobst | July 2, 2018
Chelsea Klukas on Designing the Future of Fashion
Electric Runway (Podcast) | Amanda Cosco | June 11, 2018
Chelsea Klukas on Fashion Tech: Arm Innovators Series | Alex Glow | April 18, 2018
A Facebook Product Design Manager Outlines the Future of Working in UX
Course Compare | Shane Schick | April 16, 2018
Introducing the Newest Arm Innovators | Hackster Staff | Feb 22, 2018
Top 100 Women in Wearable and Consumer Tech
Women of Wearables | Marija Butkovic | Jan 11, 2018
MakeFashion Unveils StitchKit: an interview with Chelsea Klukas | Rex St. John | Dec 13, 2017
Radio Interview: What She Said! with Chelsea Klukas
What She Said! | Kris Abel | April 1, 2017
Smart Clothing Won’t Take off for a While: Here’s Why.
Pilcrow Magazine | Rob Boffard | Nov 29, 2016
Women of Wearables WoW Women: Chelsea Klukas
Women of Wearables | Michelle Hua | September 10, 2016
Designing for Smart Fabrics: Deciding What to Design
FashNerd | Jonathan Kohl | Aug 8, 2016
Shine Bright Like a Projector with This Tech-Savvy Hat
The Creators Project | Vice Media | Francesca Capossela | July 2, 2016
18 Thought Leaders Speak Up About Overcoming Failure
Tenfold | Patrick Hogan | June 28, 2016
Six Questions With Chelsea Klukas, Co-Founder of MakeFashion
Calgary Herald | Jon Roe | Mar 30, 2016
Fashion Gets Technical at MakeFashion
Avenue Magazine | Sarah Comber | Mar 1, 2016
Machine chic: Can wearable technology actually look good?
The Walrus | Haley Mlotek | Jun 25, 2016
Meet Calgary’s Up and Coming Entrepreneurs: Chelsea Klukas
The Globe and Mail | Katherine Scarrow | Jun 6, 2012
YPDaily: Chelsea Klukas
Notable | Dec 26, 2011

Public Speaking and Keynotes

Ermerging Technologies and the Creative Process

Presentation | FashionTech Week NY | High Achool of Fashion Industries, New York City | Sept 14, 2019

The Future of Fashion

Opening Keynote and Women in Tech Panelist | SF TECH Fashion Week 2019 INNOVISION “Fashion Matrix” | Shopify Kit Office, San Francisco | April 16, 2019

The Future of Design and Marketing

Keynote Speech | iMedia Conference | MacEwan University, Edmonton | March 9, 2019

Beyond Screens: The Future of Design Careers

UX Speaker Series | Department of Human Centered Design & Engineering | University of Washington, Seattle | March 1, 2019

Beyond Screens: The Future of Design Careers

FITC Amsterdam | Pakhuis de Zwijger, Amsterdam | Feb 19, 2019

Projection Mapped Fashion: Real-Time Body Tracking on the Runway

FITC Amsterdam | Pakhuis de Zwijger, Amsterdam | Feb 18, 2019

OSLA Spotlight: The Future of Libraries and Learning

Ontario Library Association SuperConference | Intercontinental Hotel, Toronto | Feb 1, 2019

Force of Fashion Ep. 2 with Chelsea Klukas

The Catalyst at FCAD | Ryerson University, Toronto | Jan 29, 2019

Beyond Screens: Design Careers of the Future

Closing Keynote | Thought at Work | Rochester Institute of Technology (RIT), Rochester | October 20, 2018

The Future of Fashion: How Fashion Will Change How We Shop, Create Outfits, and What We Wear

Presentation | Wonder Women in Tech | Long Beach Convention Centre, Long Beach CA | Oct 6, 2018

Beyond Screens: Design Careers of the Future

Presentation | CAMP | Calgary, AB | Sept 11, 2018

The Future of Fashion

Opening Keynote | Fashion Tech Week NY | New York City | Sept 8, 2018

Beyond Screens: Design Careers of the Future

Presentation | FITC | The Hilton, Toronto | April 9, 2018

Getting Started with Wearable Electronics

Presentation | Seattle Mini Maker Faire | EMP (MoPop) Museum, Seattle | Sept 17, 2017

Designing with Empathy

Full Workshop | Chic Geek Geeky Summit | Telus Spark, Calgary AB | Nov 16, 2016

Wearable Artist Spotlight

Panel Discussion | Seattle Maker Faire | EMP Museum (now Museum of Pop Culture), Seattle, WA | Sept 18, 2016

Fashion and Technology Lecture
Lecture to exchange students from Fukuoka University, Japan | Seattle University | Seattle, WA | Aug 26, 2016

Wearable Artist Spotlight

Panel Discussion | Seattle Maker Faire | EMP Museum (now Museum of Pop Culture), Seattle, WA | Sept 18, 2016

User Experience Empathy for Artists

PechaKucha Style Speaker | Alberta College of Art and Design Alumni Awards Night | Alberta College of Art and Design, Calgary AB | Mar 30, 2016

Peer Influence, Pop Culture, and the Power of Human-Centred Design

Conference Speaker | Style & Class Conference | Goldcorp Centre for the Arts | Vancouver BC | Dec 13, 2014

Calgary Startup Weekend Coach

Coach (UX) | Startup Weekend | Assembly Co-working Space | Feb 8, 2013

Ladies Learning Code: Intro to Photoshop Course

Instructor | Ladies Learning Code | Assembly Co-working Space | Oct 5, 2013

Launching Your Design Career

Workshop | Digital Alberta | Endeavor Arts | May 28, 2012

Interactive Design Introduction and Portfolio Review

Seminar and Student Portfolio Review | UofL New Media Program | University of Lethbridge | Oct 19, 2012

World of Choices Career Ambassador

Interactive Design Career Ambassador | Junior Achievement Southern Alberta | Calgary, AB | Jun 1, 2011